Insights
5 key steps to marketing your law firm
The start of a new year is an important time for reflecting and forward planning. Have you taken the time to consider what your firm achieved this year and how you will deliver your financial objectives? Marketing is a vital tool for any practice which needs to be...
Make your LinkedIn connection your next client
By April 2017, LinkedIn had reached half a billion members in 200 countries. That’s a huge universe of people based on just one website. Some will be using LinkedIn for job hunting – others for client prospecting. Whatever their reason for being there, their presence...
LinkedIn – Why connect?
A guest blog from Stephen Ward from Barrister Connect who recently attended one of my LinkedIn training courses. I suspect most people on LinkedIn simply don't know how to use it to generate new instructions. I was the same until I went on a LinkedIn training course...
Why Solicitors & Barristers use Twitter
When, in a historic ruling in 1986, the Law Society of England and Wales first permitted lawyers to advertise, no-one could have predicted the advent of social media and its impact on our lives. Today it barely seems imaginable that once there was a world without...
Can Facebook convert users into clients for law firms?
Absolutely! Worldwide, Facebook now has 1.79 billion active users every month, who check their feeds on an extremely regular basis. Facebook for business works better for some areas of law than others, particularly when it involves marketing to consumers. Without a...