Establish your own unique brand identity
Communicate the right message every time with business cards, leaflets, brochures, stationery and consistent advertising that all works together to leave a lasting impression.
Paying for a legal service is different to any other consumer ‘purchase’. Building up that all-important know, like and trust factor among potential clients takes time and effort. Investing in a strong, consistent brand image and message for your Law Firm, Mediation Practice or Barristers Chambers is vital.When it comes to branding, every marketing communication that you send out needs to be consistent and, importantly, needs to deliver the right message. For example, what does your existing letterhead, business cards, brochures, leaflets and signage say about you and your legal services?
Whether you are looking for a full rebrand or an impartial, expert review of your existing efforts, we will evaluate every piece of your branding to uncover what makes your Firm or Practice unique and ensure this is properly reflected throughout.
A bespoke logo for your Law Firm, Barristers Chambers or Mediation Practice
Your brand identity is at the very core of your legal practice and it is reflected everywhere, in your email signature, your website, social media platforms and more. At this time of unprecedented change for the legal profession, many firms are adopting a more client-focused approach. Some Law Firms have jumped in with a revised modern font and logo but overlooked their unique point of difference. An older style font, using references such as “est. since …..” can still be relevant, reinforcing your Firm’s longstanding reliability and trustworthiness.
Our legal marketing experts will help you to identify those unique factors that make your Practice different and promote them in the most relevant and engaging way.
Professional copywriting that connects with your audience
With qualified solicitors and legal marketing professionals in our team, our legal copywriters will carefully choose the right words to communicate what your clients need to hear. Decisions about which Solicitor, Barrister or Mediator to use are rarely made on the spot. Many clients will want to take away and read literature to find out more about your services and the particular area of law that they need assistance with. Providing accessible, educational information for prospective clients will help to position you as their preferred legal expert of choice.
We can produce online and offline copy for a wide variety of practice areas including clinical negligence, corporate and commercial law, employment law, family law, maritime law, mediation services, personal injury, professional negligence, residential and commercial conveyancing, and wills and probate.
Specialist graphic design services that will capture your clients’ attention
With our combined 40 years’ in-house legal and business development experience, we know what gets the best results. We understand the culture, processes, and challenges within Law Firms and Chambers and how to overcome each of them through effective marketing communications that contain the correct balance of text and images, within an easy-to-read layout.
Our legal graphic design experts can create a range of products, including:
- Brochures & leaflets
- Business cards & other stationery
- Direct mailers and postcards
- Advertising & advertorial
- Professional documents & presentations
Using our keen eye for detail, we will ensure that all of your marketing communications are coordinated to support your Firm or Practice’s unique image, culture, history and values; delivering a seamless and consistent brand image to your clients.