Articles can provide an in-depth view of your expertise and help build the “know, like and trust factor”. We can provide you with a range of practical actions that you can take immediately to better engage with prospective clients and demonstrate your legal insight.
Well-placed adverts are a powerful part of marketing a law firm, but it is crucial that the design and copy are spot on. We take a look at how to put together a compelling static advert and what you should be telling the reader about your business. What to include in your law firm advert…
If you commission a new website, you may be offered either an ‘open source’ or a ‘proprietary’ website content management system or CMS. We take a look at both options and points to be wary of when choosing the right CMS for your website. What are open source and proprietary platforms? Open-source platforms If the…
It is well-established that when people look for a law firm, their search often begins online. Pay Per Click, or PPC, helps businesses get noticed by putting their name in front of potential clients. How does PPC work for solicitors / law firms? PPC is a system of online advertising that charges the advertiser each…
Are you looking for the quickest way to get law firm clients through marketing? We take a look at the most effective marketing strategies. Law firm marketing is an essential part of building a successful practice and a long-term plan is highly recommended. Some marketing activities are faster and more effective than others and for…
As a legal business, your email marketing list is an incredibly valuable asset. It will consist of individuals with interest in your services, to whom you can make offers, engage in new areas, and suggest ways in which you may be able to help them. Building and retaining a solid email marketing list is crucial…
If you are a lawyer, barrister, mediator or other legal industry expert, your website is a vital link to potential clients. All too often however, this crucial foundation to your marketing is ignored once it is in place. To ensure it performs well in searches and that it keeps readers engaged, it is crucial to…
Instagram has several benefits as a marketing tool for legal businesses. It has the potential to reach a different sector of the population than other forms of marketing and the scope to engage clients more memorably with its clear visual appeal. Why use Instagram to market a law firm or barristers’ chambers? With over one…
Starting your own law firm is an exciting ..
Barristers’ chambers are increasingly paying attention to ….