I must have been around ten years old when I started watching that cult American TV series, L.A. Law. The New York Times described it as: “television’s most serious attempt to date to portray American law and the people who practice it… L.A. Law, perhaps more than any...
Legal Marketing Insights
Welcome to our Legal Marketing Insights section. Here, you’ll find expert strategies, practical tips, and proven techniques to help law firms enhance their marketing efforts. Whether you’re looking to improve your online presence, attract more clients, or build a stronger brand, our articles provide valuable insights to support your growth and success in the competitive legal market.
5 key steps to marketing your law firm
The start of a new year is an important time for reflecting and forward planning. Have you taken the time to consider what your firm achieved this year and how you will deliver your financial objectives? Marketing is a vital tool for any practice which needs to be...
Make your LinkedIn connection your next client
By April 2017, LinkedIn had reached half a billion members in 200 countries. That’s a huge universe of people based on just one website. Some will be using LinkedIn for job hunting – others for client prospecting. Whatever their reason for being there, their presence...
Why Solicitors & Barristers use Twitter
When, in a historic ruling in 1986, the Law Society of England and Wales first permitted lawyers to advertise, no-one could have predicted the advent of social media and its impact on our lives. Today it barely seems imaginable that once there was a world without...
Can Facebook convert users into clients for law firms?
Absolutely! Worldwide, Facebook now has 1.79 billion active users every month, who check their feeds on an extremely regular basis. Facebook for business works better for some areas of law than others, particularly when it involves marketing to consumers. Without a...