Legal Marketing For Law Firms & Barristers Chambers

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JUSTIN ORMEROD

WEBSITE STRATEGIST

As a seasoned Website Strategist, Justin takes great pride in translating legal expertise into a captivating and effective digital presence. His approach goes beyond aesthetics, focusing on functionality, user experience, and strategy to create websites that look great and achieve business goals for legal professionals. He aims to create websites that stand out in the legal sector.

Justin has over 20 years of experience in website design, hosting, and maintenance. Recently, he expanded his skillset to include SEO and digital marketing, allowing him to offer a complete digital strategy for legal clients. His expertise as a Website Strategist enables him to stay updated on new technologies and trends.

One of Justin’s strengths is his eye for detail and strategic thinking. These skills are crucial for managing the complexities of website development, especially in the legal sector. He understands that a law firm’s website is often the first point of contact for potential clients. It needs to look professional, build trust, and deliver information clearly.

As a Website Strategist, Justin focuses on creating visually appealing websites that also perform seamlessly. A website must do more than look good—it needs to work well, too. He designs user-friendly interfaces that make it easy for visitors to find what they need. He carefully organises layouts, ensuring information is clear and accessible, especially for complex legal topics.

User experience is a top priority for Justin. He knows visitors to a law firm’s website want information quickly and efficiently. His designs feature intuitive navigation, fast-loading pages, and mobile-responsive layouts. As a Website Strategist, he aims to enhance the user journey, reducing bounce rates and boosting engagement to achieve better conversions.

Calls-to-action (CTAs) are a critical part of Justin’s strategy. He positions them strategically throughout the website to guide visitors towards desired actions, like filling out a form or booking a consultation. His carefully placed CTAs help law firms convert website visitors into potential clients, a key goal in digital strategy.

SEO is also a big part of Justin’s work as a Website Strategist. He integrates SEO best practices into every stage of design and development, ensuring that his websites are search engine optimised. This includes keyword research, on-page optimisation, and technical SEO. His SEO efforts help law firms improve search engine rankings, attract organic traffic, and generate leads.

Keeping up with digital marketing trends is part of Justin’s job as a Website Strategist. He stays informed to provide the best advice. Justin constantly learns new tools and techniques to keep his clients’ websites competitive and effective.

Justin’s expertise in website strategy also involves projecting the right image for his legal clients. He knows that a professional online presence is crucial in the legal field. He tailors each website to the client’s brand, focusing on colour schemes, typography, and imagery that convey authority and expertise.

Justin’s dedication to high-quality websites has earned him a reputation as a reliable Website Strategist. He is committed to helping legal professionals build a strong online presence. Whether it’s creating a new website or revamping an old one, his goal is always to exceed expectations. His combination of creativity and strategic thinking makes him a valuable member of the Orion Legal Marketing team.

In summary, Justin’s role as a Website Strategist involves more than just design. It’s about creating a digital presence that resonates with the target audience and delivers results. His experience in web design, SEO, and digital marketing makes him an expert in crafting websites that excel. For law firms aiming to stand out and establish a strong digital presence, Justin’s skills as a Website Strategist are indispensable.

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