An effective brand attracts new clients
A strong logo helps your business stay in the mind of potential clients and an effective brand helps build loyalty and trust.
Corporate Identity/ Logos
Developing your corporate identity is usually the starting point for your marketing for your Law Firm, Mediation Practice or Barristers Chambers. Your logo is the cornerstone of your identity and once in place you can use it in your branding to cascade across all touch points with clients and prospects.
Our experienced designers can help reflect the essence of your business through a bespoke logo created just for you. We take into account your target market, the services you provide and the attributes of your business and convey this visually through a number of design tools like font, colour palette and graphics.
Your logo is at the very core of your legal practice and it is reflected everywhere, in your email signature, your website, social media platforms and more. At this time of unprecedented change for the legal profession, many firms are adopting a more client-focused approach. Some Law Firms have jumped in with a revised modern font and logo but overlooked their unique point of difference. An older style font, using references such as “est. since …..” can still be relevant, reinforcing your Firm’s longstanding reliability and trustworthiness.
With our combined 100 years’ legal marketing experience we can help you create a unique logo that effectively represents you and your business and can advise you on how best to use it across all of your marketing collateral, from websites, stationery, signage, banners, social media etc. to leave a lasting impression.
An effective brand attracts new clients whilst making existing clients feel at home. Building up that all-important know, like and trust factor among potential clients takes time and effort. Investing in a strong, consistent brand image and message for your Law Firm, Mediation Practice or Barristers Chambers is vital.
Our legal marketing experts will help you to identify those unique factors that make your Practice different and ensure that your brand encompasses your ‘values’ so that can actively contribute to your business growth. Your brand identity needs to be consistent no matter where it’s displayed because it represents you and your firm and needs to deliver the right message. For example, what does your existing advertising, brochures, leaflets and signage say about you and your legal services?
Using our keen eye for detail, we will ensure that all of your marketing communications are coordinated to support your Firm or Practice’s unique image, culture, history and values; delivering a seamless and consistent brand image to your clients.Whether you are looking for a full rebrand or an impartial, expert review of your existing efforts, we will evaluate every piece of your branding to uncover what makes your Firm or Practice unique and ensure this is properly reflected throughout.
Contact us by either completing the form below or call us on 0118 380 5980 for your free consultation.